More simple SEO changes reap big rewards

The beginnings of word cloud navigation. It'll be a lot more sophisticated when I'm done, but this is it for now:

people bit problem blog point used website old Internet place using trying thought work remember read night buy site find found working time May idea

More simple SEO changes reap big rewards: 2009-08-20: Marketing by numbers: Six days ago I edited the page of a freelancer who was getting no traffic to her website at all. Google spotted the changes after two days and thereafter she's been getting two new visitors every day. She's now on page two for a keyphrase she was on page four for when she first came to me. That keyphrase gets no traffic. For a slightly different keyphrase that does get traffic and for which she wasn't ranked at all, she's now on page three. Not a bad start for minimal effort.; Now we have some traffic, the market will tell us what people want. When people find her, we will be able to see what they typed into Google. That tells us what they were looking for.; More than that, we'll be able to see which keyphrase variations people had high bounce rates (a high percentage of people who arrived on our site and left immediately).; So we'll know what people want, and where we are close to fulfilling what they want.; The numbers will tell us our next move.

Sea view bed and breakfast in Scarborough
(5.4x more new search engine business over a year (2.78x more traffic, 1.93x the conversion))

(Grew online business by six times in twelve months)

(Online business grew by 2.5 times in 4 months)